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  1. The thing that I love doing is chatting. I do, I excel at it, so much so that I chat for money, I chat for fun and I chat for feeling connected. And this week I have been able to do chat to my heart, mind and soul's content for content. How great is that? It is the best but why?

    Lorraine-79

    Connected Vibes

    I am the luckiest person because I get to chat to a lot of people and this week I chatted with some very important people. I have known one of the interviewees for over 20 years and I am in awe of their life experience. I read up before hand and found lots of other interviews about this person so big tick on my homework. But what I wanted was more. I know, I'm greedy that way.

    So my questions became deeper, more intellectually stimulating, more connected. And that's the point. Connection. We discussed fragmentation and movements and dissastifaction. What if anything can we do to remedy those things? Connection. To deeply connect with another, to listen, to talk, to hear the other. In essence to connect. 

    Let's talk about it

    And so we did, we talked and we connected. Our respective passions connected, we resonated together and so here is my little list of how to connect more on projects to bring passion and purpose to your projects;

    1. Understand - do the homework, know the interviewee, know the concepts and know your plan and big picture. 

    2. Feel - what is the emotion for the big picture? Why that feeling? Is this joy, collaboration, even love? Appreciate the personal choice and make that choice to develop the story. By this I mean, make a choice on the emotional touchpoints and use that as your guiding light. 

    3. Connect - be ready to connect, the art of connecting is about being ready but also hearing the other person and establishing trust and allowing that trust and other emotions to flow. And maybe that means....

    I want to know what love is

    Yes, love. Love is connection, love is to allow that flow, to inimately feel the feelings and permit yourself to do so. We are often told what love should be. We are given a great deal of information about actions and material objects of love. But connection, to feel is love so focus on accepting that love.

    Lorraine Ansell CCC Vibrancy

    When you feel you need content with colour and connection, call on me, 

    xx

     

  2. Life should always be vibrant so we can feel it for what it is and below is a round up of a few things that I have been working on with extra vibrancy!

    What Have I been up to lately?

    It has been a very busy few months and I have found myself knee deep in ribbons, flowers and chair covers as I have a long running wedding blog client. Weddings are like the best party ever. As a guest you get to dress up and the last time I was properly dressed up was pre-pandemic. Oh and there is cake as well. I am a big fan of the cake as well as the prawn tempura by the way - just saying. 

    Magazine content 

    Check this out. I have been writing short blogs and articles that distill down the whole world of wedding dances to easy to read pieces. Think Readers Digest but for brides and grooms to be. This client wants pieces that connect with the reader in terms of informing them as well as giving them a view on a world that perhaps they have never thought about before. 

    What makes a good blog post?

    I’ve written trillions of words in my life (I was quite the dedicated child and wrote stories from when I could grasp a pencil in my pudgy little digits) and I have read even more of them. Because of the work that I do and because I am even more curious than my neighbourhood of cats I have read on so many topics in so many industries and activities. So what do I feel makes a good blog post? Simply put it is writing that draws you in. Yes a catchy headline is all well and good but the subject matter and context also matter. 

    But what else? Personally the content needs to be fulfilling and pleasing to both you as the writer and to the audience. Yes it usually needs to inform and educate but is it fun and engaging? Does it draw me in and connect me to the bigger picture of things?

    Lorraine Ansell Small and mighty creating content

    How do I work?

    I pride myself in being to work on an article in two main ways that get readers, well reading. Firstly I scatter gun approach where I pour all the ideas out, spreading them out like some giant jigsaw. As you may guessed it is a mess, one big huge mess and as a person who loves to get stuck in I roll up my sleeves and wade straight in. Barefooted ready to tread my way through it all.

    Secondly I enjoy pulling out the juicy bits, discarding the rest like the skin on an orange. As long as the zest of the content remains fragrant then that is what I shall use. It means I can see everything but grab and use what really makes things sing. 

    What’s the secret to my success?

    Music - any genre, any beat. I find that music is the sound that really helps me polish a piece. I hadn’t realised until now but I pick the music genre to fit the piece I am writing. I am a huge fan of writing noir fiction for fun and I hit play on the LA Noir soundtrack which provides such an intention for my imagination it is fantastic. And if it is a wedding blog I am writing then it has to be the best love songs around. And what if it is website content about the arts? Maybe something mainstream and classic at the same time. 

     Lorraine-90

    Fun fact about me

    I muck about when baking. I barely follow any rules or receipts and let intuition guide me. Sometimes it works, sometimes it doesn’t but it is quite the surprise to see what happens. And it always tastes yummy!

    Hasta la proxima,

    Lorraine

    xx